Museum of the Moving Image - Brand Style Guide
The Museum of the Moving Image: Beyond the Frame
The proposed rebrand for the Museum of the Moving Image introduces the tagline "Beyond the Frame", capturing the museum’s commitment to exploring new frontiers in storytelling and media. With a redesigned logo, modern color palette, and contemporary typeface, this fresh identity reflects MoMI’s forward-thinking approach, aligning its visual presence with the innovative world of moving images. This rebrand aims to position the museum as a dynamic, cutting-edge cultural hub for the future.
The proposed rebrand is featured in a newly designed style guide, showcasing the full extent of what can be achieved by implementing dynamic branding into MoMI.
Collaborators: Annette Perez, Kyle Catavero, Taina Cruz, Vashtie Persaud