On The Rocks - Premium Mocktails
On the Rocks: A drink for Free Spirits.
On the Rocks is expanding its offerings to meet the needs of Gen Z, a generation that values moderation, health, and mindful consumption. Introducing On the Rocks: Premium Mocktails—a line of sophisticated, non-alcoholic drinks made with the same high-quality ingredients and expert craftsmanship that the brand is known for. These mocktails allow Gen Z to enjoy flavorful, refreshing beverages without the alcohol, making them perfect for social occasions, celebrations, or just a night of relaxation. With a focus on balance and quality, On the Rocks is helping Gen Z embrace fun in moderation, offering an inclusive alternative that doesn’t compromise on taste or experience.
Collaborators: Kyle Catavero, Yuriko Zheng
